Pelle Lannefors shoots the new Gelato Pique clothing and Elle’s Downtown Girl Editorial for Elle Japan. The images traverse the whole of Paris, showcasing not only the clothes but also the city from a stunning view of the Sacré-Cœur and the rooftops of Northern Paris to the metro and the fountains that the capital has to offer. Day-to-day locations are transformed into exciting visual images thanks to the diversity of the clothing and the unique eye for composition captured by Lannefors.